we are

is our baseline.

been doing this since

1990

We are a collection of curious, driven, strategic, artistic, and undaunted pros. We don’t shy away from any challenge. Let’s go.

boundaries are boring

Why would we work with just one type of client? Wow, it would feel like Monday every day. We refuse to limit our opportunities to learn about new things and have new experiences. Yeah, we’ve worked in these industries over the past 30-plus years —

entertainment

technology

consumer electronics

medical

retail

music

manufacturing

hospitality

pro audio

construction

professional services

gaming

finance

insurance

fashion & apparel

health & wellness

beauty

professional sports

motorsports

associations

food

fitness

insurance

words are words
until you see them in action

We work hard to bring our core values to life rather than tell you about them on this fancy rollover box. While we’re here, though, here are the pillars of our agency.

partnership.

Everything, from romance to marketing, is better as a team sport. We commit to listen, consider, and act as true and trusted partners.

hustle.

The legend John Wooden said, “Never mistake activity for achievement.” Thoughtful and fervent hard work, though, help build success. That’s what we do.

commitment.

We do this for one reason — to help our clients grow. We are dedicated to that one task and will do everything possible to make it happen.

humanity.

Call it what you want — respect, responsibility, integrity — but we believe in and cherish treating each other with honesty and compassion while laughing a lot.

we are on a mission

to turn fancy words and pretty pictures into action, teaming with our clients to help them prosper.

a word from our clients

We’ve been fortunate to work with a fantastic group over the past 30 years and we’re grateful for these kind words.

Mike Culver

President, Libratone

“We saw real ROI from the Facebook ads the Farinella team created and managed for us. They acted like a true partner from start to finish, playing a key role in advertising a new product line that was very successful. If you’re looking for a hands-on boutique agency that gets involved right after the pitch, Farinella LLC is a great choice. They have the ability to do good work at scale and still make you feel like an important client.”

Joe Ayala

SVP of Sales & Marketing, Compass Made

“Farinella renamed and rebranded our company, helping us strategically increase market penetration. Their team was organized and driven throughout the process, maintaining progress at all times.”

Rocky Gernhardt

Sales Manager, E-Fab, Inc.

We felt the whole time that they were invested in the successful outcome of this project and treated us as if we were their most important client. They kept the project moving forward at all times, and all deliverables were completed on or before schedule. This effort has resulted in a definable increase in web traffic, conversions, and overall front-end success.

Jae Chun

Founder, Emergence Healthcare Group, Inc.

I’m actually finding myself learning about service from them for our business! They did their due diligence in the beginning and invested their time and resources to learn about us. They then designed a complete approach from web design, brand refresh and guide, signage in our first location, and social media presence and developed robust and thoughtful customer profiles as a start of our targeted marketing.

Jean McGlothlin

Co-director, sebastopol documentary film festival

Up until about last year, we’d never had a real focus on social media. We’d done some, but it was totally from street smarts. In order to be visible and relevant in our marketplace, we needed a company that could help us cultivate a social presence year-round and not just during our festival dates. Farinella LLC has essentially taught us about social media management through the metrics that they’ve put together. We had none to start with because we didn’t have any presence, but they’ve absolutely helped our business grow.

Linda Trinh

VP of Marketing & Promotions, Everi

“They are the best vendor I’ve ever worked with! They created a complete corporate rebrand within a very tight timeframe so that we could launch at the New York Stock Exchange one week and at an important industry conference the next. They executed flawlessly.”

Robert Ashman

Strategic Sales Manager, PEI

“Farinella LLC’s team members are professionals and very easy to work with. They make marketing seamless and easy. Their work has generated leads and increased our sales. Farinella consistently delivers all tasks on time and within scope, demonstrates professionalism, and makes their work seamless.”

Guy Finley

President, MESA

“Farinella’s work meets the mark across the board. The team is efficient, hardworking, and creative. I was really impressed with how they absorbed our message and communicated to our audience.”

Sally Phonthachack

Marketing Manager, Ashby Lumber

“Farinella helped us with branding, website design, SEO, and PPC. The project was very successful, giving us the ability to track all our website traffic, increase e-commerce activity, and engagement on our various social media accounts. The team is attentive and hardworking. More often than not, they are the ones keeping us on track.”

Steven Chester

Vice President, Global Emerging Markets, Akamai

“Farinella LLC showcased its scintillating industry wit while successfully delivering tactical marketing. The team demonstrated a critical balance between tactical marketing know-how and a deep knowledge of the media space. They understand all the market challenges we face and have solutions to offer.”

Cynthia Bonavia

Partner, Devereaux, Kuhner & Co. LLP

“The engagement was extremely smooth and resulted in an effective business reorientation for our new accounting firm. The Farinella team was a pleasure to work with and we rely on them for their insight and talent.”

these are our
big thinkers & ass-kickers

David Farinella

Principal • Creative Strategist

Maggie Kruger

Account Director

Dillon Jones

Digital Strategist

Brennan Rooks

Art Director

Erin O'Dell

Social Media Strategist

Bela Farinella

Public Relations Strategist

Amanda Murphy

Account Executive

Dave Roberts

Copywriter

Heather Thornsley

The Books

The Biebs

Spirit Animal

keeping good company

No business should operate on an island, including ours. We continue to learn and be inspired by these fine folks.

1195 Park Avenue. Suite 202
Emeryville, CA 94608

510.339.9922
info@farinella.com

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