The Big 2-0

With the turn of the calendar to 2010, F.W.I.W. Creative’s principal and creative director David Farinella is celebrating 20 years in business as a freelance writer.

Almost from day one, David bounced between record reviews about long-broken-up bands for now-out-of-business publications to front-of-book stories about newts to newsletters for an international insurance conglomerate and direct mail pieces for a local graphic design company.

The balance between journalism and copywriting continued, until last year when David turned his attention full-time to F.W.I.W. Creative, LLC and a handful of corporate clients.

Since 2007, when F.W.I.W. Creative was LLC-ed (or whatever that’s called) (the same year the iPhone was launched, by-the-by), the agency has expanded its experience to include identity and brand exploration, social media execution and strategic communications development and execution.

Longtime clients like Williams-Sonoma, Inc. continue to turn to F.W.I.W. Creative for a monthly newsletter and new clients are seeking out the agency for website creation, advertising content, identity development, and social media strategy and execution.

Thank you, for your continuous support and I look forward to the next 20. Gulp.

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