NEWS & VIEWS
May 22, 2023

Adapting Your Branding Strategy to Drive Growth: Lessons from Successful Brands

In today’s hypercompetitive business landscape, the ability of a business to embrace brand adaptation has become one of the most crucial drivers of a company’s success. By including it in your brand growth strategy, you’ll continually be able to set yourself apart from the competition while attracting and retaining loyal customers.
January 19, 2023

8 Reasons to Invest in Social Media

Like it or not, social media is here to stay. (Probably.) We think you should use it. Read on >
Pointing to reporting charts - Rebrand ROI how rebranding can boost your bottom line
December 14, 2022

Rebrand ROI: how rebranding can boost your bottom line

When it comes to whether or not a company should rebrand, the first thing most owners or CEOs will question is the return on investment. The truth is, developing a strong brand can be seen often be seen as an unnecessary expense to business leaders, with their money better spent on marketing initiatives. In...
December 14, 2022

How to Know if Your Social is Working

Pretty images, engaging content, clever quips are tons of fun. But, are you connecting? Let's discuss >
Farinella
June 22, 2022

It’s Time for Newsletters

Newsletters are not dead. The way you think about them, though, needs a new look. Let's discuss >
An open book - Article cover for The Art Of Communication In A Social Media-Dominated World
March 9, 2022

The Art Of Communication In A Social Media-Dominated World

It all starts with the art of communications. Here's why >
March 4, 2022

It’s Been a Wild Ride

We've been on a wild ride with our friends at SDFF since 2019. It's a story worth telling. Read On >
January 27, 2022

Where to Focus Your Big Social Energy

There are 3.5 billion people on 372 social media networks (agency estimation). Here’s a quick look at where to focus >
Eye-Roll Test
January 19, 2022

It’s LinkedIn, Not LikedIn

Wherein we take a look at what’s happening these days with LinkedIn posts. Read on >
Meet the Team: Maggie Kruger
January 14, 2022

Meet the Team: Maggie Kruger

Maggie Kruger would rather not talk to us for this type of thing. She's got things to do. Tough luck. Meet Maggie >
Social Matters More than Ever
January 11, 2022

Social Matters More than Ever

Yes, you need a social media plan. How do you stand out from the crowd? Let's talk about it. Read on >
Team Farinella
January 4, 2022

All Good Ideas Win

We're an agency that believes in the Democracy of Good Ideas concept ... Read on to learn what that means and how we operate. >
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Emeryville, CA 94608

Phone: [510] 339 • 9922
Email: info@farinella.com

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